About Us

Quick Summary

Brain Forza was founded in 2010. Our first product Study Juice® was launched in mid 2011. 
Brain Forza was conceived in Vancouver, BC, Founded in Seattle, WA and grown in Los Angeles, CA.

Our Mission

To push the limit of human potential as measured by creativity, physical performance and cognitive performance through supplements, functional foods, and information.

Our Values

"One of the key reasons I started Brain Forza was to control the quality of the supplements and foods I used myself. I wanted to build my dream formulas, and share them with the world. If I wouldn't take it, we don't make it. Period. Our products meet my standards first."
Greg Loukas - President and Founder
Brain Forza High quality Supplements Brain Forza High Quality Supplements Brain Forza High Quality Supplements
The Best Products Exceptional Value Quality Ingredients
First and foremost, we set out to make the absolute best quality products and formulas. Correct serving sizes, high quality standards and excellent value. Even though we put more of each ingredient in our formulas, usually more servings, and better quality, we still put value over revenue and proift.  Only the best. We work with one key HQ supplier for our herbs, with the exception of spcific ingredients like KSM-66®  Ashwagandha.

Our Story

Written by Greg Loukas - The President and Founder

It all started out as curiosity. How could an element in nature change the body and the mind? What route did it take to do this? How did it do it? What actual change was happening in order to make things better (or in some cases worse)? Can we really make things better? Memory? Focus? Reverse cognitive decline? Do these brain supplements really work or is it just marketing?

I spent 4 years researching. First reading Internet blogs from popular natural health writers. Then I “borrowed” (and never returned) my sister’s Biology and Organic Chemistry textbooks. From there, I went further down the rabbit hole and taught myself to understand (pretty well) clinical studies. The real science in it’s original state, before it’s written up into an easy to digest press release or article.

What I learned was the problem was not with the science, but with the products being put out. I looked at the product market, all over the Internet you could find memory supplements, memory pills, brain pills promising to be the best brain supplement. I discovered the bad side of the industry……heavy under-dosing. You pay for the ingredient in a study, but receive only 1/10th of what was shown to work. Or, what’s even worse, I noticed combo formulas having only 1 active ingredient at a proven serving size but charging a huge premium for all the other ingredients, even though you’re really just getting one. That really got me fuming.

I am an absolute perfectionist and thought “Hey, people deserve better and I know I can do better”, and Brain Forza was born. We/I promise to create some of the most unique products on the market and sell to you only the best ingredients and formulas. Already, I could say our advanced formulas are arguably the most unique in the world, but hey, I’m biased. You will also notice that we use the clinically proven version of an ingredient as often as possible and our advanced formulas contain usually at least three clinically proven versions of an ingredient.

I want Brain Forza to be the go-to company when you think of brain formulas, whether it be to support focus and concentration, memory, healthy aging, increase mental and physical performance during sports (they go hand int hand with the former usually being neglected in formulas), support mood and manage stress or another reason we have not yet addressed (send us suggestions! We listen!). We are dedicated to the science and as we grow, we hope to help change the industry and the lives of those using our products in a positive way.

Thanks for visiting, we hope you enjoy what you find!

Greg Loukas

President and Founder